Introduce yourself to clients: best practices for client introductions

Learn the three parts to a good introduction: reassure clients you’re who they should speak to, soothe their concerns, and telegraph your experience.

Photo by Octavian Dan on Unsplash

If you’re like most people, you spend the beginning of a call waiting for your turn to introduce yourself. And when the time comes, you rattle off your name, organization and what you own or lead…